The Brave Discussion

Finding your Who Am I? Story When might you tell this story? This is an exercise that prompts three types of great stories – creation stories, vision stories and values stories. All live within you. So grab a cup of coffee and a clean sheet of paper and try this quick exercise. I’ll be interested [...]

  Today is Bandaged Bear Day and part of the wider Bandaged Bear Appeal, the largest fundraising event for the Children’s Hospital at Westmead. This year, more than ever the hospital is relying on our support, and this is mainly due to funding cuts. The Children’s Hospital at Westmead is tipped to treat around 70,000 seriously ill [...]

LOHAS is an acronym for Lifestyles of Health and Sustainability (LOHAS), a market segment focused on health and fitness, the environment, personal development, sustainable living, and social justice. Lifestyles of Health and Sustainability (LOHAS) describes an estimated $290 billion U.S. marketplace for goods and services focused on health, the environment, social justice, personal development and sustainable [...]

Charity: Water’s emotional video commemorating the anniversary of the death of a young girl whose last birthday wish was to bring clean water to villages in Ethiopia has gone viral.   Videographer Jamie Pent’s first day on the job at Charity: Water was beyond eventful.     She spent the day on a plane to [...]

We tend to focus far too much on failure as an end in itself when in fact it is so often an opportunity to move towards our successful climatic story finale.

  Have you ever been in a room where the loudest person always seems to take the floor and delivers content in whatever form that you know in your own little world could be done different, better or more importantly is basically flawed? Well is seems our culture traditionally has favoured the extrovert but things [...]

Our lives, our cultures, are composed of many overlapping stories. Novelist Chimamanda Adichie tells the story of how she found her authentic cultural voice — and warns that if we hear only a single story about another person or country, we risk a critical misunderstanding. Born in Abba in Anambra State, Nigeria in 1977, Chimamanda [...]

Today’s news that Facebook’s new organ donor status with the timeline has a great backstory. The concept was developed by two long-time friends, Facebook’s COO and a Johns Hopkins transplant surgeon. When Harvard University friends Sheryl Sandberg and Andrew M. Cameron, M.D., Ph.D., met up at their 20th college reunion last spring, they got to talking. [...]

Regardless of how you do it, the end goal of all your communication about your cause, brand and even your own life purpose: is to tell a story that people can identify with as their own. If you can do that, then the need to persuade, convince or sell them on anything disappears. Every brand [...]

This week I have been reading a very powerful book by Don Miller – A Million Miles in a Thousand Years which basically is a lesson in how we each get the opportunity to edit our lives into a great story, to reinvent ourselves so when the credits roll nobody shrugs their shoulders.  As a [...]